Wednesday, January 12, 2011

Semiotic....for Margith Strand's Dissertation/January 12, 2011/Fielding Graduate University

There is a second, concrete goal to the issue: To gather researchers in
applied semiotics who have data to illustrate this bidirectional action from
consciousness to signs, to make new advances in the field of active symbolics
understood as a physical, mind-reality relationship. This gathering of
educational researchers was to demonstrate how consciousness relates to
applied semiotics. It illustrates how, in education, signs can become consciously
active and get symbolic power, creating anomalies in the usual
course of learning and teaching, and educational events. Diverse educational
researchers approached this theme from various perspectives, and a
debate followed.
The concept of “semiotic consciousness” is not really new. It was first
used ten years ago by John Deely, currently president of the Semiotic Soci-
IJAS Vol. 3, No 2
3
ety of America. Deely wanted to addresses aspects of semiosis that relate to
conscious awareness of meaning making processes. There has been a lot of
research on semiotic consciousness and its underlying processes in terms
of what semioticians call semiosis and the type of inference named “abduction”
that represents “insight.” I proposed the concept of semiotic consciousness
as an instrument to study how the variety of signs in the
environment of a learning or teaching or an educational task is dynamically
recomposed towards representing a flow of meaning that supports a symbolic,
interactional process with the world. Consciousness being sensitive
to signs, builds insights that have semiotic features: As Papert would put it,
they are “microworlds” in coherence with how external reality is perceived.
Speaking of “microworld” is to allude to a tridimensional nature of the inner
signs that shape our reality.
In this direction, a semiotic theory of consciousness already exists
within the Peircean triad. While Saussure’s semiology was languageoriented
and dualist, Peircean theories after his Kantian period (1850–
1870) propose a definition of the Sign that is based on a dynamic interplay
of three poles: The ground that appears to immediate perception, the object
to which the sign process refers, and the interpretant that is the function resulting
from the semiosis process. The interpretant defines a second state
of the sign, a plus. It is in the interpretant that semiotic consciousness is revealed
as an active process through creative link-making and the perception
of causation. The relationship between conscious insight and the world has
been studied in Peircean semiotics as the building of a representamen
within a given semiotic triad. Peirce’s theory describes the relationship between
the representamen and the object as serial and unidirectional; in the
articles presented in this issue of
Semiotics
process and a dynamic feature of consciousness.
Semiosis is the dynamic of transformation constructing
International Journal of Appliedwe show that the building of the representamen is a highly parallel

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